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Say Good-Bye to Zero-Sum: Say Hello to Privacy and Marketing, by Design

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Say Good-Bye to Zero-Sum: Say Hello to Privacy and Marketing, by Design
Summary A presentation by Commissioner Cavoukian to the Canadian Institute Advertising and Marketing Law Conference on how Privacy by Design can give a sustainable competitive advantage in advertising and marketing.
Keywords Privacy by Design, Advertising, Marketing, Do Not Track, Permission-Based Marketing, Operationalizing Privacy by Design, Business
Speaker Dr. Ann Cavoukian
Information & Privacy Commissioner
Ontario, Canada
Published Date Jan 23, 2013

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