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IPC letter to FTC regarding proposed self-regulatory principles for online behavioural advertising

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IPC letter to FTC regarding proposed self-regulatory principles for online behavioural advertising
Summary Commissioner Ann Cavoukian, Ph.D. was asked to provide feedback on the U.S. Federal Trade Commission’s proposed self-regulatory principles for online behavioural advertising. The Commissioner discusses the importance of a privacy-enhanced business model, and maps the proposed principles with fair information practice principles.
Keywords Online behavioural advertising, customer relationship management, data mining
Published Date Feb 15, 2008


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